Wednesday, April 15, 2009

Burger King Can Expect Boycotts From Square Butts Commercial


Burger King can expect Boycotts. Joanna Douglas of Shine Staff has hit the nail on the head with this article (link below). Burger King's latest Square Butts TV ad has effectively offended a growing segment of society that will react negatively to what they deem to be backsliding from traditional family values. Burger King can expect boycotts and pressure from concerned family values consumers on this one.

The fact of the matter is that Burger King got what it wanted here, publicity. At the time of my post there were one thousand six hundred seventy six comments posted on this one article alone.

Now before you go saying that I support the old adage that there is no such thing as negative publicity please know that I firmly believe that in a country with the right to free speech we should be speaking out on issues like this. Just because Burger King got what it wanted doesn't mean that what it wanted is beneficial to their company.

With a growing segment of society tiring of what they consider to be a rapid departure from traditional family values, those individuals are rallying to speak out more frequently and actually boycotting more companies to make their presence felt. No group of people enjoys feeling marginalized by society and when they do, you will here about it. The Janet Jackson Superbowl wardrobe malfunction became the proverbial "straw the broke the camel's back"

Want to sell more burgers? Here's a suggestion, don't offend your customer base. It may work for the music industry but it doesn't work for the fast food industry. With many family values consumers already worried about the content of fast food, you don't need to give them any more reasons not to visit your establishment with the content of your televised ads.

I would encourage all of you to read the following article, watch the Burger King ad in question (Caution: Offensive, but viewing it is an unfortunate necessity to understand what your commenting on) and leave a comment. We must be heard from folks. Consider Proverbs 1:10,32 10 My son, if sinners entice you, do not give in to them. 32 For the waywardness of the simple will kill them, and the complacency of fools will destroy them. Please also remember to pray for the marketing staff at Burger King.

Here's the link:
http://shine.yahoo.com/channel/parenting/is-the-sir-mix-a-lot-burger-king-commercial-too-much-for-kids-444044/?pg=225#comments

Friday, January 2, 2009

New Years Charge to Keep!



Happy New Year everyone! In the spirit of doing striving for better in 2009 I believe that we must continue to pray and submit to God's will. Part of this is done through obeying our stewardship responsibilities of this elected form of Government He's entrusted us with.

Another part of this is praying for those in authority. Whether you voted for him or not, please lift up President Obama and his family in prayer often. They will definitely need it in these trying times and hopefully they will seek God's guidance in all that they do.

A point to ponder is that If the people in this country be led by corrupt charlatans it is because the majority of the people have not demanded better at the voting booth. If we are unsatisfied with the lot of candidates before us then we must encourage Godly people to run and then get behind them not only with our time and enthusiasm but financially, too.

Let's face it, campaigns cost money and a lot of it. We absolutely must do this. Most cling to their money very tightly and some are very generous in their giving to the Church and good causes. Fewer donate any money to political campaigns. We must begin viewing financially supporting strong Christian candidates as supporting a ministry. Let me be crystal clear here, if we do not we will not win elections and will not be able to be salt & light in these areas in which Christ's truth and love is needed so very badly!

Since no one except King Jesus will ever satisfy us fully in this regard we must not demand perfection but at least someone who's heart is after God's and is humble enough to accept corrective criticism when he or she fails. Some current politicians to watch closely are Gov. Mike Huckabee and Gov. Sarah Palin. Notice I said watch closely and not blindly accept. These two candidates have both been outspoken about their faith in Christ, which in this politically correct climate is no small feat. Let's corporately commit to lifting them both up in prayer every day until the next presidential election and see what the Lord will do!

If we want real God blessed results and for the Holy Spirit to move in this arena then let us get specific in our prayer life. Yes the Holy Spirit can and does convey the unspoken groanings of our hearts but let us not use this as a crutch. The power of faithful prayer is unstoppable! I will be developing a list of Christian Candidates to pray for in 2009 and I hope that you'll join me in standing firm as we rebuild the city gates! To Christ alone be the glory, amen!!

Your humble servant,

Christopher White